Unrestricted Use
CC BY
Intercultural communication is the study and practice of communication across cultural contexts. It applies equally to domestic cultural differences such as ethnicity and gender and to international differences such as those associated with nationality or world region. Intercultural communication is an approach to relations among members of these groups that focuses on the recognition and respect of cultural differences, seeks the goal of mutual adaptation leading to biculturalism rather than simple assimilation, and supports the development of intercultural sensitivity on the part of individuals and organizations to enable empathic understanding and competent coordination of action across cultural differences.
- Subject:
- Business and Communication
- Communication
- Material Type:
- Textbook
- Provider:
- LibreTexts
- Author:
- Tom Grothe
- Date Added:
- 12/25/2021