- Subject:
- Business and Communication
- Level:
- Community College / Lower Division
- Tags:
Unit 10
Product Marketing
Lesson 1
Why it Matters
Lesson 2
Products and Marketing Mix
Lesson 3
Product Life Cycle
Lesson 4
Product Portfolio Management
Lesson 5
New Product Development Process
Lesson 6
Challenges for New Products
Lesson 7
Putting it Together