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Business and Communications Textbooks and Full Courses

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Advanced Spanish Conversation and Composition
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En este curso el estudiante perfeccionará su comunicación oral y escrita mediante el estudio y la discusión de temas relacionados al impacto social y cultural de la ciencia y la tecnología en ciertas sociedades hispanas. Algunos de los temas a tratar son los efectos de los cambios tecnológicos en la estructura familiar y comunitaria, en las relaciones entre los sexos, en la identidad personal y cultural, en el mundo natural y en los sistemas de valores, la religión, la educación y el trabajo. También se examinan y discuten diversas actitudes hacia la innovación tecnológica y científica así como las ramificaciones éticas de las decisiones tecnológicas.

Subject:
Arts and Humanities
Business and Communication
Communication
Languages
Social Science
Sociology
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Groeger, Margarita
Date Added:
02/01/2014
Advanced Strategy
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CC BY-NC-SA
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This course draws on a wide range of perspectives to explore the roots of long term competitive advantage in unusually successful firms. Using a combination of cases, simulations, readings and, most importantly, lively discussion, the course will explore the ways in which long term advantage is built from first mover advantage, increasing returns, and unique organizational competencies. We will focus particularly on the ways in which the actions of senior management build competitive advantage over time, and on the strategic implications of understanding the roots of a firm’s success.

Subject:
Business and Communication
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Henderson, Rebecca
Date Added:
02/01/2008
Advanced Topics in Real Estate Finance
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CC BY-NC-SA
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This half-semester course introduces and surveys a selection of cutting-edge topics in the field of real estate finance and investments. The course follows an informal “seminar” format to the maximum degree possible, with students expected to take considerable initiative. Lectures and discussions led by the instructors will be supplemented by several guest speakers from the real estate investment industry, who will present perspectives on current trends and important developments in the industry.

Subject:
Business and Communication
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Geltner, David
Date Added:
02/01/2007
Airbnb Before, During and After COVID-19
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CC BY
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Short Description:
This book explores how Airbnb has developed from its early days as a niche accommodation provider to the alternative traveller segment to a mainstream booking platform for short-term accommodation and other travel-related services. Every chapter discusses three distinct periods of time: the time before, during and after COVID-19. The pandemic has disrupted Airbnb’s growth and expansion trajectory, leading Airbnb to focus once again on the key to its success: local communities.

Word Count: 95676

ISBN: 978-1-74272-321-1

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Subject:
Business and Communication
Social Science
Material Type:
Textbook
Provider:
University of Queensland
Author:
Sara Dolnicar
Date Added:
04/06/2021
Airline Management
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CC BY-NC-SA
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This course provides an overview of airline management decision processes with a focus on economic issues and their relationship to operations planning models and decision support tools. It emphasizes the application of economic models of demand, pricing, costs, and supply to airline markets and networks, and it examines industry practice and emerging methods for fleet planning, route network design, scheduling, pricing and revenue management.

Subject:
Business and Communication
Economics
Management
Social Science
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Belobaba, Peter
Date Added:
02/01/2006
The American Journalism Handbook: Concepts, Issues, and Skills - 1st Ed
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CC BY-NC
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This book is designed to help us understand the many changes to U.S. journalism and imagine new futures for it – futures in which it can serve as an even more useful tool for promoting a well-functioning society. But, before we can imagine new futures, we must take a step back and examine the institution of U.S. journalism through a critical and in-depth lens. This book aims to offer just that. It provides a conceptual foundation for understanding the development, logic, and practice of journalism in the United States; describes some of the key challenges, tensions, and opportunities it has faced, is facing, and will likely face; and offers guidance to help individuals develop the skills needed engage in impactful journalism.

Subject:
Business and Communication
Journalism
Material Type:
Textbook
Author:
Rodrigo Zamith
Date Added:
08/31/2022
The Analytics Edge
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This course presents real-world examples in which quantitative methods provide a significant competitive edge that has led to a first order impact on some of today’s most important companies. We outline the competitive landscape and present the key quantitative methods that created the edge (data-mining, dynamic optimization, simulation), and discuss their impact.

Subject:
Business and Communication
Management
Mathematics
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Bertsimas, Dimitris
Date Added:
02/01/2017
Applied Economics for Managers
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CC BY-NC-SA
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The fact of scarcity forces individuals, firms, and societies to choose among alternative uses – or allocations – of its limited resources. Accordingly, the first part of this summer course seeks to understand how economists model the choice process of individual consumers and firms, and how markets work to coordinate these choices. It also examines how well markets perform this function using the economist’s criterion of market efficiency.
Overall, this course focuses on microeconomics, with some topics from macroeconomics and international trade. It emphasizes the integration of theory, data, and judgment in the analysis of corporate decisions and public policy, and in the assessment of changing U.S. and international business environments.

Subject:
Business and Communication
Economics
Management
Social Science
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Richards, Daniel
Date Added:
06/01/2004
Architecture and Communication in Organizations
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While no businesses succeed based on their architecture or space design, many fail as a result of inattention to the power of spatial relationships. This course demonstrates through live case studies with managers and architects the value of strategic space planning and decision making in relation to business needs. The course presents conceptual frameworks for thinking about architecture, communication and organizations.
This course is offered during the Sloan Innovation Period (SIP), which is a one-week period at the MIT Sloan School of Management that occurs midway through each semester.

Subject:
Applied Science
Architecture and Design
Business and Communication
Communication
Management
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Allen, Tom
Burton, Diane
Duffy, Frank
Date Added:
09/01/2003
Argumentation and Communication
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This Communication and Argumentation seminar is an intensive writing workshop that focuses on argumentation and communication. Students learn to write and present their ideas in cogent, persuasive arguments and other analytical frameworks. Reading and writing assignments and other exercises stress the connections between clear thinking, critical reading, and effective writing.

Subject:
Arts and Humanities
Business and Communication
Communication
Literature
Material Type:
Full Course
Provider Set:
MIT OpenCourseWare
Author:
Abbanat, Cherie Miot
Date Added:
09/01/2006
The Argumentative Research Project: A Step-by-Step Course
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CC BY-SA
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This resource is designed to walk students through the process of completing a research project in any field of study. It covers the earliest stages of brainstorming and discussing, continues through researching and compiling sources; writing, documenting, revising, and polishing a paper; and finally presenting the research topic to a wider audience in a professional manner. The focus is on MLA format, though the course could be modified for other formats.

The first unit is an introduction to the project. It asks students to draw on knowledge of issues affecting their own community and world to help generate discussion that could eventually lead to a research topic.

Subject:
Arts and Humanities
Business and Communication
Social Science
Material Type:
Assessment
Full Course
Homework/Assignment
Lecture
Lesson Plan
Reading
Date Added:
08/01/2013
BA 101B - Business Analytics
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CC BY-NC-SA
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Second course in a two-course sequence. Introduces and applies technical skills around beginning and managing a small business, including spreadsheets and the use of charts and graphs. Includes reflection and discussion of the application of concepts to a real-world example. Requires teamwork and collaboration to be exercised in completing a group project. Covers application of financial, legal, and administrative procedures in running a business.
Upon successful completion of this course, students will be able to:
Represent business models in spreadsheets including preparation of charts and graphs. Apply key business activities and the primary concepts and terms associated with these activities. Manage a business interacting with the external environment (through a simulation) and describe how this interaction impacts both business and the external environment. Implement the financial, legal, and administrative procedures involved in starting new business ventures. Identify ethical issues facing businesses. Effectively collaborate with team members and communicate professionally.

Subject:
Business and Communication
Management
Mathematics
Measurement and Data
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Mindy Bean
Date Added:
07/09/2020
BA 101 - Introduction to Business
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CC BY
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This course provides a general survey of the functional and interdependent areas of business management, marketing, accounting and finance, and management information systems. The course includes business trends, operation and management of a business, ethical challenges, environmental responsibility, change, global perspectives, and the dynamic roles of management and staff. Additionally, the course incorporates aspects of team interaction and continuous process improvement. You are provided with the opportunity to explore the Internet and information technology relating to business operations.

Course Outcomes:
1. Define commonly used business and economics terminology.
2. Describe the functional areas of any business organization.
3. Explain revenues, expenses, and how profit is derived. Differentiate between objectives, strategies, tactics, and operations.
4. Describe the components of a business plan.
5. Prepare a basic business plan.
6. Explain the importance of ethics in business.

Subject:
Business and Communication
Marketing
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020
BA 111 - Introduction to Practical Accounting I
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CC BY
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This course covers the fundamental principles of double-entry accounting, use of the general journal and general ledger, simple financial statements, the accounting cycle, control of cash, and an introduction to payroll accounting, purchases and sales.

Course Outcomes:
1. Demonstrate a basic understanding of the double-entry accounting system.
2. Manually complete the entire accounting cycle for a service- based sole proprietorship on the accrual basis.
3. Prepare basic financial statements for a service-based sole proprietorship.
4. Demonstrate an understanding of control of cash processes and bank reconciliations.
5. Calculate basic payroll and payroll tax activity.
6. Prepare simple federal quarterly and annual payroll tax forms.

Subject:
Accounting
Business and Communication
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020
BA 112 - Practical Accounting II
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CC BY
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This course continues Practical Accounting I with more detailed explanations of the accounting cycle. Covers special journals, ledgers, business forms, including vouchers. Emphasizes accounting for partnerships.

Course Outcomes:
1. Complete the entire accounting cycle for a merchandising company.
2. Demonstrate an understanding of accounting for bad debts.
3. Demonstrate an understanding of accounting for notes receivable and notes payable.
4. Compute the cost of fixed and intangible assets and natural resources.
5. Prepare basic depreciation, depletion and amortization calculations.
6. Describe the characteristics of partnerships and basic partnership accounting.

Subject:
Accounting
Business and Communication
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020
BA 113 - Practical Accounting III
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CC BY
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This is the third course in the Practical Accounting series. This course covers entries requiring analysis and interpretation, unearned and accrued items, depreciation of assets, manufacturing accounting and other managerial accounting procedures.

Course Outcomes:
1. Describe the characteristics of a corporation.
2. Demonstrate an understanding of the accounting processes specific to stock, dividends, treasury stock and retained earnings.
3. Prepare the accounting for basic bond transactions.
4. Demonstrate an understanding the cash flows statement preparation process for both the indirect and the direct method.
5. Interpret and analyze financial statements.
6. Explain how to handle transactions in a voucher system.

Subject:
Accounting
Business and Communication
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020
BA 177 - Payroll Accounting Online
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CC BY
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This course is designed to teach, reinforce and supplement payroll skills in both manual and computerized formats.

Course Outcomes:
1. Compute the income tax withholding from employee wages.
2. Calculate employee's withholding allowances for IRS Form W-4.
3. Determine employer's quarterly estimated payments.
4. Describe how the Federal Insurance Contributions Act (FICA) is applied by employers.
5. Describe the federal deposit system and how the Electronic Federal Tax Payment System is used by employers.
6. Describe the difference between employees and independent contractors.

Subject:
Accounting
Business and Communication
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020
BA 206 - Principles of Management
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CC BY
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The key decision-making role of managers in modern organizations. Includes the study of organizations, management styles, and selected administrative problems. An overview of the processes involved in managing a business, including business planning, organizing, controlling, staffing and leading. Covers various theories of management with emphasis on managing a business in the local, national or international marketplace.

Subject:
Business and Communication
Management
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Mindy Bean
Date Added:
07/09/2020
BA 211 - Principles of Accounting: Financial
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CC BY
Rating
0.0 stars

Presents financial accounting concepts and the use of accounting information in decision making. Includes an overview of the accounting cycle.

Course Outcomes:
1. Use the accounting cycle to develop financial statements from business transactions.
2. Analyze basic business economic events to determine their effect on accounts and financial statements.
3. Interpret and analyze financial statements to aid in decision making.
4. Demonstrate a basic understanding of the principles of internal control and apply them to relatively straight-forward situations to identify strengths and weaknesses.
5. Interpret and analyze accrual and cash flow information presented in accounts.
6. Analyze issues relating to inventory, receivables, long-lived assets, liabilities and stockholder’s equity and recommend appropriate accounting treatment.
7. Describe basic generally-accepted accounting principles.

Subject:
Accounting
Business and Communication
Material Type:
Full Course
Provider:
Linn-Benton Community College
Author:
Linn Benton Virtual College
Date Added:
07/09/2020