1.464 examines the long term effects of information technology on business strategy …
1.464 examines the long term effects of information technology on business strategy in the real estate and construction industry. Considerations include: supply chain, allocation of risk, impact on contract obligations and security, trends toward consolidation, and the convergence of information transparency and personal effectiveness. Resources are drawn from the world of dot.com entrepreneurship and “old economy” responses.
The goal of this article is to describe specific aspects regarding the …
The goal of this article is to describe specific aspects regarding the use of e-marketing tools as a factor influencing the perception of the image of a higher education institution among its target groups. The article draws on primary data acquired through surveying respondents with the use of a questionnaire. More specifically, the analysis is based on 400 responses given by students at the Faculty of management - University of Prešov in Prešov. The crux of the article consists in examining the opinions of the respondents, concentrating on selected website elements such as design, clarity, content quality, inclusion of social elements and on selected e-marketing tools such as a Blog, Microsite, Q&A / FAQ portal, E-mail newsletter, Wiki, Online publications / eBooks, Live chat, and Mobile application. The research results have shown that there is a significant correlation between the perception of the overall image of the faculty and the evaluation of individual elements of the faculty website. The hypothesis that there is a significant correlation between the students’ attitude towards the necessity to use new e-marketing tools and the expressed evaluation of the faculty's image has not been confirmed.
This piece discusses the differences between EQ and IQ - discussing the …
This piece discusses the differences between EQ and IQ - discussing the research available, what signs people with a high EQ have, and does an IQ score dictate success in life.
This ESL lesson plan on consumerism and consumption is suitable to use …
This ESL lesson plan on consumerism and consumption is suitable to use with advanced-level students. You must use this lesson with mature students that can engage with the content…I know my adult students love this lesson! Not to mention, I love teaching it! In any case, you should use this lesson plan to practice reading, speaking and listening as well as to introduce your students to new vocabulary.If you want additional lesson plans and support, including teachers’ notes, be sure to register for a free Off2Class account.
DATA: Worldwide Wetlands Inventory. TOOL: Ramsar International Wetlands Data Gateway. SUMMARY: Learn …
DATA: Worldwide Wetlands Inventory. TOOL: Ramsar International Wetlands Data Gateway. SUMMARY: Learn about wetlands around the world. Perform a series of searches to identify wetland areas that need protection.
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EcoCircle's competence framework aims to define the required set of knowledge, skills …
EcoCircle's competence framework aims to define the required set of knowledge, skills & attitudes needed for a sustainable digital business growth and creation, thanks to the understanding and incorporation of targeted Circular Economy’s fundamentals, which will enable individuals and organizations to navigate successfully the global digital economy. Finally each of the identified competences, within the Framework correspond to the different e-learning modules of our platform and e-game levels of our application (download on: AppStore or Playstore).The framework is also available in Dutch, Finnish, French, Italien, Slovenian & Spanish here https://ecocircleproject.com/results/
EcoMode – Fostering Eco-innovative Business Models Development in SMEs in Hospitality IndustryToday protecting …
EcoMode – Fostering Eco-innovative Business Models Development in SMEs in Hospitality IndustryToday protecting the environment has become of paramount importance. Eco-innovation and sustainability can play a key role within the hospitality industry and promote environmental sensitivity to minimise people's impact on the planet. EcoMode offers an eco-innovative approach to tourism through an online interactive course based on OERs. Its aim is to raise awareness and provide tools to professionals to develop their own sustainable and innovative business model within the tourist sector and the hospitality industry.
15.010 is the Sloan School’s core subject in microeconomics, with sections for …
15.010 is the Sloan School’s core subject in microeconomics, with sections for non-Sloan students labeled 15.011. Our objective is to give you a working knowledge of the analytical tools that bear most directly on the economic decisions firms must regularly make. We will emphasize market structure and industrial performance, including the strategic interaction of firms. We will examine the behavior of individual markets – and the producers and consumers that sell and buy in those markets – in some detail, focusing on cost analysis, the determinants of market demand, pricing strategy, market power, and the implications of government regulatory policies. We will also examine the implications of economics on other business practices, such as incentive plans, auctions, and transfer pricing.
The “Einstein Project” is a framework that is designed to help you …
The “Einstein Project” is a framework that is designed to help you find a solution to an everyday problem that makes you passionate in your thinking and designing. This project is designed to make you think outside of the box as active learners and create solutions in uncommon ways, forget about failing or succeeding and take chances.
This book contains eight chapters. Chapter Two briefly describes the technology that …
This book contains eight chapters. Chapter Two briefly describes the technology that makes electronic commerce possible, while Chapter Three introduces the topic of Web strategy. The major functions of marketing are described in the next five chapters: Promotion (Chapter Four); Promotion and Purchase (Chapter Five); Distribution (Chapter Six); Service (Chapter Seven); and Pricing (Chapter Eight). The final chapter takes a broader, societal perspective and discusses the influence of electronic commerce on society.
This is a textbook for library science students and librarians on electronic …
This is a textbook for library science students and librarians on electronic resource management. It includes four main chapters that cover the electronic resource librarianship, technologies and standards, e-resource stewardship, and patrons. The book was written and is used by the author and is updated annually when the course is taught.
Learning Objectives1. Share the different types of diversity.2. Recognize potential cultural differences …
Learning Objectives1. Share the different types of diversity.2. Recognize potential cultural differences among students.3. Formulate a plan for creating an i...
The course is designed to equip students with knowledge and abilities in …
The course is designed to equip students with knowledge and abilities in the use of word processing, presentation and spreadsheet applications. The focuses of the course are on the integration and hands-on training on word processing, presentation and spreadsheet applications in producing business documents, designing slides for presentations and apply spreadsheets documentation. Students will be able to demonstrate the keyboarding techniques in relations to applied management studies. The course also emphasizes on applying the applications learnt by working in a team to produce group project and presentations that meets an organization’s needs.
This multidisciplinary seminar addresses fundamental issues in global health faced by community-based …
This multidisciplinary seminar addresses fundamental issues in global health faced by community-based healthcare programs in developing countries. Students will broadly explore topics with expert lecturers and guided readings. Topics will be further illuminated with case studies from healthcare programs in urban centers of Zambia. Multidisciplinary teams will be formed to develop feasible solutions to specific health challenges posed in the case studies and encouraged to pursue their ideas beyond the seminar. Possible global health topics include community-based AIDS/HIV management, maternity care, health diagnostics, and information technology in patient management and tracking. Students from Medicine, Public Health, Engineering, Management, and Social Sciences are encouraged to enroll. No specific background experience is expected, but students should have some relevant skills or experiences.
El entorno empresarial, la gestión del marketing y la forma de administrar …
El entorno empresarial, la gestión del marketing y la forma de administrar empresas cambia de manera constante conforme el ambiente en el que se desenvuelve, razón por la cual es fundamental identificar una ruta de investigación que delinee el camino a seguir. Por esta razón es fundamental iniciar estos procesos desde la academia, pues un proyecto de grado es un aspecto crucial del desarrollo académico de los estudiantes que cursan estudios de pregrado o posgrado. Es una oportunidad para que los estudiantes demuestren su dominio de un tema en particular y muestren sus habilidades de investigación. En esta obra, discutiremos el propósito de un proyecto de grado, los pasos necesarios para desarrollar un proyecto exitoso y los desafíos comunes que enfrentan los estudiantes durante el proceso. Hay diferentes tipos de proyectos de grado, incluidos tesis, disertaciones, artículos académicos y proyectos finales; cuyos resultados y entregables esperados incluyen un informe escrito, una presentación oral y una defensa del proyecto, la finalidad es brindar acompañamiento en el proceso mediante la inclusión de elementos técnicos, dinámicos y rigurosos que permitan la generación de conocimiento emergente en el ámbito empresarial, incluyendo elementos reflexivos y prácticos que permitan aportar con rigurosidad académica y científica el desarrollo de trabajos de titulación y reformular la forma de trabajar y replicarlo en el ámbito laboral.
This course outlines the practical and tactical ins and outs of how …
This course outlines the practical and tactical ins and outs of how to sell technical products to a sophisticated marketplace. How to build and manage a sales force; building compensation systems for a sales force, assigning territories, resolving disputes, and dealing with channel conflicts. Focus on selling to customers, whether through a direct salesforce, a channel salesforce, or building an OEM relationship.
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